KPMG Nunwood

Deliver the evidence for effective action

Harness next-generation customer insights to drive growth and discover new opportunities

Actionable customer insights create real business results

Value of advocacy

4x faster

Companies with high Net Promoter Scores grow 4x faster than others. (source: London School of Economics)

The worth of CX improvements

$5million - $873million

Depending on industry, the value of a one point improvement of CX metrics is worth between $5 million (for credit card industry) and $873million (automotive). (source: Forrester: Drive Revenue Growth with Great Customer Experiences, 2017)

Value of satisfaction

1% to 7%

A 1% increase in CSAT leads to a 7% improvement in cash flow. (source: Marketing Science Institute – US)

Customer Insight and Planning: our approach

Customer Insight and Planning - our approachCustomer Insight and Planning - our approach

We provide clients with full-service customer insights, from global B2C and B2B research, through to advanced analytics, business case planning and execution support. We focus heavily on technical innovation, linked to real business results.

Supported by technology and deep business expertise

CX Cloud

KPMG's CX Cloud™ puts customer insights in the driving seat of business change. It makes life simpler, by combining your survey data with a range of other tailored or pre-configured signals – from social, through to operational and financial data.

As part of KPMG’s customer & digital practice, we draw on experienced sector specialists, placing all insights in real business context. To build effective business cases, we draw on finance expertise, ensuring every insight is actionable and economically relevant.

Success story

Helping clients attain world-class NPS performance

In today’s connected world, simply having ‘satisfied’ customers is not sufficient to maintain success. By adopting Net Promoter Score (NPS), the client is tracking how well it is meeting customers’ needs and how to cultivate a more customer-focused improvement culture. Working collaboratively, KPMG Nunwood is helping the client to attain world-class NPS performance.

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